Offre Emploi Digital Marketing Manager/Executive



15 Mai 2014
Hello everyone!

Our company VINSHANGHAI is a newly establish company. Our goal is to establish International wine competition throughout multiples events nationally. If you enjoy tasting wine! If you want to share the happiness of wine with more people, if you are passionate about the wine industry, if you are keen to closely connect with world-class master of wine. Do not hesitate to join us! Welcome to explore the wine world

Job brief:
We are looking for an experienced Digital Marketing Executive to assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential, which becomes increasingly useful for companies such as ours.
The ideal candidate will have a passion for all things marketing and technology. You will be well versed in the concepts surrounding digital marketing and how the Internet can become a Str0ng asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

· In charge of setting up our official website
· Responsible for planning, organizing and implementing all event related activities, including cooperating with the internal/external departments, making event proposal, rundown and cost plan, etc.
· Working with agency to develop event brochures, integrate event on our website and mobile APP (such Design POSM for event roadshow nationally)
• Assist in the formulation of strategies to build a lasting digital connection with consumers
• Plan and monitor the ongoing company presence on social media (Wechat, Weibo, Facebook etc.)
• Launch optimized online to increase company and brand awareness
• Be actively involved in SEO efforts (keyword, image optimization etc.)
• Prepare online newsletters and promotional emails and organize their distribution through various channels
• Provide creative ideas for content marketing and update website
• Collaborate with designers to improve user experience
• Measure performance of digital marketing efforts using a variety of Web analytics tools
• Acquire insight in online marketing trends and keep strategies up-to-date
Maintain partnerships with media agencies and vendors

• Proven experience as Digital Marketing Executive or similar role
• Excellent understanding of digital marketing concepts and best practices
• Experience with B2C social media and email campaigns and SEO/SEM
• Skills and experience in creative content writing
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills, rich experience in handling people from different countries.
• Able to cooperate with the PR event team
• Have solid experience in collecting and analyzing feedback from the market/consumers.
• Str0ng interests in Wine industry, (better to have some basic knowledge)
• Str0ng creative thinking, open to try new things and keep update with latest trends
• Very Str0ng in team work, can manage a small-medium scale team
• International and domestic business travel may be required
• Passionate about wine industry is a plus
Fluent in both Chinese and English is a must
Have 2-4+ year experience in marketing, and at least 1 years in event marketing
Majored in marketing or relevant field

We can offer a good salary according to the candidate profile and experiences.

Please send your CV+CL to for the position
And mention the position applied